Showing posts with label negativity bias. Show all posts
Showing posts with label negativity bias. Show all posts
Thursday, 3 July 2014
N is for Negativity Bias
Negativity Bias is a reference to our general predisposition to regard negative events as more salient and potent than equivalent positive ones. In particular it's associated with the idea of contamination – "a spoonful of tar can ruin a barrel of honey but a spoonful of honey does nothing for a barrel of tar".
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