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Showing posts with label zero-risk bias. Show all posts
Showing posts with label zero-risk bias. Show all posts

Friday, 25 July 2014

Z is for Zero Risk Bias

Zero-risk bias is a preference for options that completely eliminate some risk even where alternative, often cheaper, options will reduce the overall risk by more, proportionately.We often prefer the absolute certainty of a smaller benefit to a larger benefit of less certainty.